Montblanc's Augmented Reality and exclusive pieces

Your smartphone might have more use than just for playing Angry Birds or checking your emails. 

Montblanc has opened a new pop-up store in Harrods, featuring a "virtual" art exhibition and a selection of exclusive pieces. 

Until 24 November, shoppers will be able to view an extensive selection of artworks from the Montblanc Cutting Edge Art Collection, permanently exhibited in Hamburg, by simply pointing their smartphone or tablet at the specific image that will be displayed in one of  the Montblanc Harrods windows on Brompton.

Within Montblanc's virtual art pop-up store, and as a first in the UK, Harrods is selling foir exclusive products from the Montblanc writing instruments, watches and haute joaillerie.

The Aurasma Lite App can be downloaded for free here.




Great Locations for your Vacation Rental


Cheval Knightsbridge is proud to be the winner of "Most Excellent Villa or Apartment" at the Conde Nast Johansens Award for Excellence 2012.  


Location: Harrods, London, UK

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